LIFTING THE HAZE
JANUaRY, 2020
Demystifying the world of CBD in drinks and establishing a new functional led category
In 2018 we examined what threats or opportunities the changing laws around recreational cannabis consumption could pose towards the drinks industry.
18 months later we take a fresh look at the unstoppable rise of CBD in drinks, get our head around exactly what it is [and isn’t], how it is being embraced by the global drinks industry and what the future might hold. This is one report you don’t want to miss.