Sustainable by Design
We were proud to hold our first co-hosted wonderNETwork event with our friends at Avallen Spirits.
We couldn’t have investigated the topic of Positive Drinks with a better partner – they are a spirits company with a planet positive mission to give back more than it takes.
We explored the topic of ‘Sustainable by Design’, examining the different approaches across the drinks industry to achieve a more environmentally sustainable product offering. Watch below as we examine the important role packaging and design play in achieving sustainability and an all round ‘better brand’ as a result.
Our fab line-up of speakers are as follow, with the session hosted by the wonderful ‘Queen Bee’ of Avallen Spirits, Stephanie Jordan:
Sandrine Ricard
Head of Sustainability & Responsibility for Chivas Brothers. This Pernod Ricard company is leading the way, bringing in positive change across a global company.
Zdenek Kastanek
General Manager of EcoSpirits, the world's first low carbon, low waste spirits distribution company, using technology that seeks to eliminate packaging waste in the spirits supply chain.
Rita Vilaret
Design Director at Wonderworks Communications – a specialist in working with drinks brands to bring their core essence to life in uniquely beautiful and memorable ways.
Megs Miller
Bar and Drinks Consultant, Global Tahona Society Ambassador and co-founder of Comunidad Drinks Agency – an on-trade hero dedicated to bringing sustainable practice into bar operations.
Tim Etherington-Judge
Co-Founder of Avallen Spirits, and founder of Healthy Hospo. Avallen is a start-up spirits company with a sustainable mission at its very core.
As a creative agency that specialises in working with drinks brands we understand how important it is for brands to build themselves with authenticity. Sustainability, and a positive approach to the environment may be bang on trend for both consumers, and the trade, but a brand that chooses to talk sustainable must really be sustainable – or suffer the backlash that will inevitably come from not coming from a place of truth.
